"I'm trying so hard to connect to create clients..."
Stop trying so hard. That's so un-sexy.
Connecting is just that - one enlightened human to another.
About a decade ago I read the book 'How to Win Friends and Influence People', which is archaic and old fashioned but at the core of it is a lesson I brought forward into every interaction and it's simple... people don't give a shit about you, they want to talk about themselves. You can be the most interesting person in a room if you're the one simply asking others questions. Actual human interest is the best and easiest way to truly connect.
My husband got me to date him by only speaking a few words to me one evening we were out with friends and he turned his back on me the rest of the night. Like hell some jackass man was going to ignore me. His un-needyness was so damn sexy to me. I wanted to engage with him and start a dialogue. (*disclaimer, you don't have to be a jackass to connect either lol)
Don't jump ahead and start proving to them that coaching is valuable or that they need to be in a conversation with you.
Start with curiosity and see where that takes you...